• E -22, Ajman Free Zone
  • Mon - Satday: 9.00 am to 6.00 pm.
  • Call Us Now
    +971 50 611 0623

  • Send Mail Us
    info@amicus-international.com

What we do

What we do

Amicus International is a one stop solution for Hospitality Management.

We have an extensive wealth of knowledge and resources to implement Expense Reduction Strategies.

Our Expense Reduction methodology is far more intense, detailed and precise. Through extensive research and trials, we have developed unique processes to fine tune both qualitative performance, such as procurement, finance and IT strategy, process design, process benchmarking, level of technology leverage, relationship with partners, customers, suppliers, supply chain process, human resource management, organization design and quantitative metrics, such as product cost calculation, portion control, waste management, product quality and productivity service areas.

Also Amicus Int’l have professional expert team for concept development, strategic planning, design & execute, finance and accounts, marketing plan execution, talent management and management service. Amicus Int’l have many years of international experience, we provide an unrivalled mix of solutions for hospitality business tailored to the specific customer profile of each location where we operate.

Our primary aim… is to deliver a better experience to our Clients by leveraging our strength in all the areas in Hospitality Business.

  • Expense reducing methodology
  • Gap analysis audit
  • Brands & concepts
  • Design and execute
  • Operational and performance audit
  • Feasibility study
  • Analysis
  • Product cost and selling price analysis
  • Culinary expertise

What we do for new business

  • Strategic Planning & Business Development
  • Marketing & Promotions
  • F & B Operations & Management
  • Finance & Accounts
  • Talent Management Services
  • Strategic Planning & Business Development

A master plan based on a market driven strategy that meets the demographic and spend profile of the catchment combined with an effective implementation that delivers a well designed and highly appealing destination is paramount to the sustainability of any project.


  • Conducting Market Research, studying customer habits and attitudes and identifying customer needs enabling maximizing average spend,
  • Submitting feasibility studies on the location, in terms of volume, product mix analysis, trading performances and industry average benchmarks.
  • Providing rational leasing advice based on feasibility studies and experience.
  • Design and Layout of the business unit, product distribution layout, kitchen layout, common area ambience, seating ratios and choices, interior finishes etc.
  • Efficient Procurement advise for all service Equipments thus reduce the cap expenditure
  • Designing Product list, Menu, Serving sizes and price points.
  • Concept name , logo, branding and corporate colours selected and finalized.
  • Menu board content designing (including food shots and lettering)
  • Designing uniforms for the staff and procurement of the same
  • Procurement advise for all equipments, food, disposables and packaging.
  • Visual merchandising for concept authenticity.

F & B Operations & Management

Whether the requirement is a total project management or limited assistance with fine tuning an existing facility, our team is dedicated to finding a rational and comprehensive set of solutions to improve the performance by maximizing sales opportunities, controlling cost etc. Practical, proven solutions are designed to achieve measurable bottom-line results quickly.

  • Sales & Forecasting
  • Restaurant Operating System
  • Restaurant Business Planning
  • Portion Control
  • Ordering System
  • Energy Conservation Chart
  • Preventive Maintenance Calendar
  • Hygiene and Sanitation Program
  • Analysis Quality and Value for money.
  • Implement different sales destinations (In store, Take-Away, Home Delivery and Drive Thru, etc.)
  • Identifying the best trading hours and Day part menu
  • Ensuring best practices in Services
  • Implementing back of the house services
  • Conducting and analyzing Mystery Shoppers report and finding out solutions.
  • Defining Menu as per the demographics

Restaurant Operating Systems Audit

  • First impressions and product presentation
  • Product Quality and presentation
  • Cuisine and concept authenticity
  • Staff grooming and presentation
  • Hygiene and food safety
  • Day part menu choices
  • Marketing and promotional activities
  • Sales destination Analysis
  • Suggestive selling tactics
  • Price points choices
  • Check all in-store systems
  • Security and pilferage risks

Finance & Accounts (Finance in Practice)

Amicus Int’l. has expertise in developing and managing hospitality business in order to derive the required market share, consistent growth and profit of the organization. Amicus int’l. has finance experts, who have an excellent analytical skills through the years of experience in hospitality sector with proven track records of heading a number of loss making projects turned around into profit making successful operations.

  • Accounting:
  • Finance in Practice Manual
  • Chart of accounts, Profit & Loss, Balance Sheet etc.
  • Tools:
  • Sales & Profit Model, Daily Sales reports, weekly and monthly P & L

Key Performance Indicators

  • Restaurant Performance Evaluation
  • Cash Control
  • Production Control
  • Inventory Control
  • Wastage Management Reports
  • Business Development Plan
  • Cost Centre Reports
  • Win Win Tools
  • P & L Analysis
  • Local Sales and Marketing